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CVNG 0002 - AI-Based Product Management: Integrating the Wave of AI

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Course Description

This intensive, one-day seminar, AI-Based Product Management: Integrating the Wave of AI, combines the fundamentals of product management with the emerging power of AI, equipping participants to drive innovation in their products. Attendees will delve into core product management principles—such as requirement gathering, prioritization, and roadmap planning—while learning how AI can enhance these practices to create impactful, data-driven products. Through real-world case studies, interactive discussions, and hands-on workshops, participants will explore tools like Tableau Pulse and ChatGPT, leaving with a solid foundation in product management fundamentals and a practical AI integration plan tailored to their projects. 

Course Outline/Topics

  1. Introduction to AI and Product Management Fundamentals (60 mins)
    1. Core concepts in product management: requirement gathering, prioritization, and roadmap planning
    2. Overview of AI technologies and their relevance to product management
  2. Case Study: Requisor.ai (60 mins)
    1. Introduction to Requisor.ai and its innovative approach to requirement gathering
    2. Practical demonstration of Requisor.ai, highlighting AI’s role in capturing and prioritizing customer needs effectively
  3. AI in Action: Tools and Applications for Product Management (90 mins)
    1. Tableau Pulse: AI-driven analytics for data-informed product decisions
    2. ChatGPT: Using AI for customer insights, support and content generation
    3. Academia: AI in educational products for enhanced learning experiences
    4. Interactive discussion: Identifying how these tools support key product management goals
  4. Break (15 mins)
  5. Workshop: Integrating AI with Product Management Principles (90 mins)
    1. Identifying opportunities for AI integration in alignment with product management objectives
    2. Hands-on session with AI tools that support product managers in market analysis, user feedback collection and feature prioritization
    3. Group activity: Collaborative development of an AI integration plan that includes roadmap planning and user-focused prioritization
  6. Q&A and Wrap-up (45 mins)
    1. Open discussion on implementing product management fundamentals with AI, overcoming challenges and real-world applications

Benefits and Learning Outcomes

  • Understand the core principles of product management and how AI can optimize key processes, from requirement gathering to product development.
  • Gain hands-on experience with AI tools that enhance analytics, customer interaction and content creation.
  • Analyze the role of AI in streamlining product management through case studies, including Requisor.ai.
  • Develop a personalized AI integration plan that incorporates essential product management strategies to drive user-centric product innovation.

Who Should Attend

This seminar is designed for Product Managers, IT Professionals, Business Analysts, AI Enthusiasts and Entrepreneurs who want to understand core product management concepts while leveraging AI to optimize processes and deliver advanced solutions. 

Partners & Professional Credits

  • Professional Development Hours 6.0 PDHs
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University of Wisconsin - Milwaukee, School of Continuing Education

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